Stop wasting ad spend on clicks that don't convert. Get precision-targeted Google Ads and Facebook campaigns managed by certified experts. Pay only for results.
Here's something most PPC agencies won't tell you: Running Google Ads is easy. Running profitable Google Ads? That's the hard part.
I can't count how many times I've reviewed a business's PPC account and found the same issues. Hundreds of thousands spent. Lots of clicks. But when we dig into the numbers? Hardly any actual customers. Sky-high cost per acquisition. Campaigns hemorrhaging money on irrelevant searches.
The problem isn't PPC itself. It's exceptionally powerful when done right. The problem is treating it like a "set it and forget it" channel. Or worse, letting Google's automated recommendations drain your budget on low-intent traffic.
At God Digital Marketing, we manage PPC campaigns like your money is our money—because your success is our success. Every rupee you spend should generate a positive return. Period.
We specialize in the platforms that drive real business results. No experimental platforms with your budget—just proven channels that work.
Capture high-intent customers actively searching for what you offer. The most profitable PPC channel for most businesses.
Build brand awareness and remarketing campaigns across Google's 2+ million websites and apps.
Video ads on the world's second-largest search engine. Perfect for brand awareness and consideration stages.
Precision targeting based on demographics, interests, and behaviors. Exceptional for e-commerce and lead generation.
B2B targeting at its finest. Reach decision-makers by job title, company, industry, and seniority.
Product-focused ads for e-commerce businesses. Show your products directly in search results with images and prices.
Profitable PPC campaigns don't happen by accident. They're built methodically, tested rigorously, and optimized continuously.
Before we spend a single rupee, we need crystal clarity on your business model, customer journey, and success metrics.
What we define:
If you're already running PPC campaigns, we conduct a comprehensive audit to identify what's working, what's not, and where opportunities lie.
Audit areas:
We identify high-intent keywords that your customers actually use—not just high-volume terms that eat budget without converting.
Research includes:
We build campaigns with granular control that allows for precise optimization and budget allocation.
Setup includes:
We write ad copy and design creatives that speak directly to your audience's pain points and desires.
Creative work:
We launch campaigns with multiple variations to quickly identify winning combinations of keywords, ads, and targeting.
Testing focus:
We monitor campaigns daily and make data-driven optimizations to improve performance and reduce wasted spend.
Optimization activities:
We provide transparent reporting and strategic recommendations based on what the data is telling us.
Reporting includes:
Here's what happens when PPC campaigns are managed by people who actually care about your bottom line:
Challenge: A project management SaaS company was spending ₹2.5 lakhs/month on Google Ads with a cost per lead of ₹4,200. They needed 80+ leads monthly to hit their targets but were getting only 60, and lead quality was poor.
Our Strategy:
Results in 4 months:
Challenge: A women's ethnic wear e-commerce brand was running Facebook and Instagram ads but barely breaking even. ROAS (Return on Ad Spend) was 1.8x—not profitable after product and fulfillment costs.
Our Strategy:
Results in 6 months:
Challenge: A 4-location dental clinic chain wanted more appointment bookings but found Google Ads costs too high. Previous agency delivered clicks but few actual bookings.
Our Strategy:
Results in 5 months:
Both are valuable, but they serve different purposes. Here's when each makes sense:
| Factor | PPC Advertising | SEO |
|---|---|---|
| Speed to Results | Immediate (hours to days) | Slower (3-6 months typically) |
| Cost Model | Pay per click (ongoing cost) | Upfront investment, long-term asset |
| Targeting Precision | Highly precise (demographics, interests, behaviors) | Intent-based (keywords only) |
| Predictability | Highly predictable (can forecast ROI) | Less predictable (algorithm changes) |
| Scalability | Easy to scale (increase budget) | Harder to scale (content limits) |
| Best For | Product launches, promotions, immediate results, testing | Long-term growth, brand authority, compounding returns |
Ad Spend Managed
Average Client ROAS
Active PPC Clients
Client Retention Rate
Our team holds Google Ads certifications, Facebook Blueprint certifications, and has managed millions in ad spend. Your budget isn't our training ground.
Lots of clicks mean nothing if they don't convert. We focus ruthlessly on metrics that matter: cost per acquisition, return on ad spend, and customer lifetime value.
We'll tell you if Google Ads isn't the right channel for your business. If LinkedIn will deliver better ROI for your B2B product, that's where your budget goes. Our loyalty is to your results, not to any platform.
Every campaign includes systematic A/B testing of ad copy, landing pages, audiences, and bid strategies. We don't guess—we test, measure, and scale what works.
PPC doesn't end when someone clicks your ad. We work with your sales team to understand lead quality, close rates, and customer LTV so we can optimize the entire funnel, not just the click.
You own your ad accounts. You see every rupee spent. We provide detailed monthly reports showing exactly what's working, what's not, and why. No smoke and mirrors.
It depends on your industry, competition, and goals. For Google Ads, we typically recommend starting with at least ₹50,000-₹75,000/month to gather enough data for optimization. For highly competitive industries (legal, finance, real estate), budgets of ₹1.5-3 lakhs/month are more realistic. We'll provide a customized recommendation based on your specific situation.
You'll start getting traffic within days of launching campaigns. However, meaningful optimization requires 2-4 weeks of data collection. Most clients see optimal performance around the 60-90 day mark once we've tested and refined targeting, ad copy, and bidding strategies.
It varies by industry and business model. E-commerce typically targets 3-5x ROAS (Return on Ad Spend). Lead generation businesses should aim for customer acquisition costs below their customer lifetime value. B2B with high-ticket products can be profitable at 2-3x ROAS. We'll establish realistic targets based on your unit economics.
No. While we recommend at least 3 months for proper optimization, we work month-to-month. If we're not delivering results, you can leave anytime. Our retention rate speaks for itself—clients stay because the campaigns work.
Absolutely. We can take over management of existing accounts. We'll start with a comprehensive audit to identify quick wins and optimization opportunities, then implement improvements systematically.
Great question. Landing page quality dramatically impacts PPC performance. We provide detailed recommendations for landing page improvements and can coordinate with your web development team. For an additional fee, we can also design and develop high-converting landing pages specifically for your campaigns.
We implement aggressive negative keyword lists, use placement exclusions, monitor for suspicious activity, and constantly review search term reports. We also set up IP exclusions for known bad actors and use Google's automated invalid click detection.
Let's audit your current campaigns (or plan new ones) and show you exactly how we'd improve results. Free consultation, zero pressure.
Get Your Free PPC AuditPPC works best as part of a comprehensive digital strategy: